Could this be one of the battles of the century? Without a doubt. We’ve been discussing Artificial Intelligence for several months now, exploring what it can bring, its potential dangers, and the changes it can bring about. A few days ago, Deezer reached a new milestone with the arrival of a tool to detect AI-generated songs. Deezer’s new tool identifies AI songs: what is it?
Answer right away!
Deezer’s new tool identifies AI songs: first analysis
AI has changed everything. And in a very short time. It has turned creation upside down, thrown artists and labels into doubt, and been the subject of a thousand debates, analyses, and projections.While some streaming platforms, such as Spotify, have shown no willingness to combat this potential threat to artistic creation, others, like Deezer, have immediately announced their intention to mitigate its impact.
Today, Deezer is going one step further. In a recent press release posted on their blog, they announced that 0.5% of streams generated on the platform are the result of AI-generated content. This may not seem like much, but when you consider that millions of songs are streamed every week, the figures are significant. What’s even more worrying is that 70% of the streams generated from this 0.5% of total listens are fraudulent.
But how do they do it, and what are the consequences? These ill-intentioned individuals use bots to create fake streams of songs they’ve generated themselves, thereby reaping the royalties associated with these AI-generated songs. If you spread these royalties over the hundreds of thousands or even millions of streams represented by AI-generated songs, the recipe is a source of colossal revenue.
According to Deezer‘s COE, Alexis Lanternier, the platform has observed a significant surge in the uploading of AI-generated songs. This trend is expected to persist. The time to act is now, and it’s urgent.
It was, therefore, necessary to combat this massive fraud. With a well-oiled solution.
Deezer’s new tool identifies AI songs: what is it?
Words are good, but actions are better. For the first time in the history of music streaming, a small icon is displayed on songs or albums generated 100% by Artificial Intelligence. You can see an example below.
In its press release, Deezer announced that more than 200,000 songs, or approximately 18% of daily uploads, would be generated 100% by AI. A tag will be present on each of these 200,000 songs, allowing each user to identify them. So that they can, if necessary, avoid listening to them—a good way to differentiate between a track created by a human being and one created by AI.
The penalty is simple: if a stream is detected as fraudulent, royalties will be excluded. Deezer goes even further: songs generated 100% by AI are now excluded from editorial and algorithmic recommendations. This is a way to limit their distribution and sharing while also generating fewer royalties.
Suno and Udio are targeted. They are currently considered the two primary sources for creating songs made by Artificial Intelligence. Deezer claims that its tool can be generalized to other systems and platforms, provided it has sufficient data to train it.
A global deployment of the tool? Time will tell, but the solution is interesting!
Deezer’s new tool to identify AI songs: can it be efficient?
Absolutely. The system is a fundamental first step and a world first. It relies on the goodwill of listeners, and it’s up to them not to listen to the identified songs. But it also serves as a significant deterrent for those attempting to exploit AI in the music industry.
It’s also worth remembering that while Deezer is an interesting tool in every way, it currently remains a minor player compared to Spotify, the world’s leading music streaming service. With approximately 270 million users for Spotify compared to approximately 10 million for Deezer, the tool’s impact is currently limited. It will need to be adopted by the major players in the market to prove effective on a large scale.
But there’s no reason not to welcome the arrival of such a system. Especially since history has shown that in highly competitive environments, streaming platforms keep a close eye on their competitors and try to catch up when they can. With AI being a significant concern for both audiences and artists, it is likely that services competing with Deezer will also adopt an AI-generated song detection tool to avoid being left behind.
The signs are looking good!
How to transfer your data to Deezer?
If you’re like us at Soundiiz, you care about artists’ rights and believe they must be protected at all costs to live in a healthy cultural world free from all the artifices that limit artistic creation. So, you may be sensitive to Deezer’s efforts to combat AI-related fraud. You may also want to consider the French platform’s services.
But here’s the problem. You’re currently a user of Spotify, Apple Music, YouTube Music, Amazon Music, or any other service you use to listen to music daily. And, of course, you don’t want to lose the data you’ve spent years building, playlist by playlist, album by album. What should you do in that case? Will subscribing to Deezer require you to start over from the beginning? Is your data doomed to gather dust and remain on your previous platform? The answer is no. A resounding and authentic “No”!
For years, we’ve been developing and daily improving a tool on which we’ve built our reputation: data transfer. With Soundiiz, you can transfer everything from a source platform to Deezer in just a few minutes. Your playlists liked artists and albums… Everything! Without getting into too many technical details, we can retrieve your song IDs and match them to your destination streaming platform. We can achieve an extremely high match rate, ensuring that your data is not lost during the transfer process.
You’ll find it easy to seamlessly transition from Spotify to Deezer, from Apple Music to Deezer, from YouTube Music to Deezer, from TIDAL to Deezer, and from any other platform without any hassle.
However, that’s not all Soundiiz allows you to do. To test our services, click here and let us guide you!
